Shoppers Reckon Kmart's 'Slouchy Comfort Pants' Look Like A Massive Vagina
When you’re advertising clothes on a manakin or by themselves, it’s hard for a shopper to imagine how it looks on them.
The garment can also hang in a way that is unflattering for the wearer or for the label.
Unfortunately for Kmart, they found that out the hard way when debuting their new ‘slouchy comfort pants’.
The Aussie retailer uploaded an image of the pants in a range of colours to their website and while shoppers seem to love them, there was one colour that stood out for all the wrong reasons.
Many people took to social media to point out the pants unfortunately look like a massive vagina because it was not only pink but also hanged in the crotch area.
One customer posted the pants to the Kmart Hacks & Decor Facebook page to praise them for being comfy, but loads of people saw the glaringly obvious eye trick.
A Facebook user replied: “What were they thinking?! Didn’t anyone at Kmart notice this?”
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Another said: “I prefer to wear my vagina on the inside of my pants thanks.”
While a third wrote: “This puts a new spin on ‘leaving nothing to the imagination’.”
In Kmart’s defence, people who looked past the ‘marketing failure’ have described the $9 pants as ridiculously comfy.
One purchaser said: “Didn’t see this! But bought these in store today and not even kidding the are so soft and comfy!”
Another added: “But they are actually comfy as! Hope my f**** does not look like that in them though!”
There were more than 800 comments on the Facebook post before moderators stopped engagement, according to News Corp.
It appears the unwanted attention has reached Kmart as well as the retailer has updated their website to only offer three colours, striped, white striped and midnight.